What are dormant members
Dormant is a CRM flag for members who have stopped engaging — it is not the same as Lost (no active membership).
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What dormant means
A member marked dormant (automatically after no visits for a configured number of days, or manually by staff)
They may still have an active membership
Use Dormant Members to re-engage people who have gone quiet
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What dormant is not
Lost members — no active or upcoming membership
Expired membership alone does not always mean dormant
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Where to view
Members → Dormant Members
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How to clear / re-engage
Open the profile, contact the member, set follow-ups
Update member details / clear dormant when they return
Renew or assign membership if needed — see Memberships guides
For Active, At-Risk, Lost, and Dormant together, see Understanding Active, At-Risk, Lost, and Dormant members